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Meet the Team

Nat Daniels

Nat Daniels


Nat founded the Angels Group in 2001, which eventually morphed into Angels Media in 2007. Before heading into the world of marketing, PR, sales, social media and PropTech, his main motivation was to generate mortgage leads in the online space – something that we now know as FinTech, but which back then was still in its infancy.

Soon, however, he saw an opportunity to lead the way on online property publications and providing marketing solutions to property and finance issues, creating Angels to educate and inform the industry. From this came the creation of Estate Agent Today, Letting Agent Today, Landlord Today, Introducer Today and Property Investor Today, providing daily breaking news, blogs, features and specialist content to an army of subscribers and followers.

More recently, Nat spotted a gap in the market for an online valuation tool that converts agent's website traffic - that they have paid a lot of money for, in terms of leaflet drops, boards, adverts, etc. - into vendor and landlord leads. The ValPal Network was born – and has grown rapidly ever since.

With nearly 30 years’ experience in the property industry, Nat counts himself as properly a property person, with a love and passion for digital marketing and lead generation. He is married with three kids, and enjoys donning the goalkeeper gloves when the office 5-a-side takes place.