The final quarter of the year is almost here – and for suppliers to agents or landlords, it’s one last opportunity to generate leads, hit sales targets, and position your brand for a strong start in 2026.

If you’ve been focused on delivering for your clients and haven’t had time to plan a major campaign, don’t worry. There’s still plenty you can do in the coming weeks to engage agents, capture attention, and convert interest into action – all without blowing your budget.

Here are four quick, actionable marketing tactics you can put in place right now to maximise leads before year-end.

1. Launch a Targeted Email Blast

Email remains one of the most effective ways to reach busy agents, landlords or investors directly – and it’s perfect for a last-minute push.

The key is focus. Don’t try to cover everything you do in one go. Instead:

• Pick one offer, benefit, or insight that’s highly relevant for your audience in Q4 – whether that’s a product update, a limited-time promotion, or a piece of advice to help them win more instructions before Christmas.

• Tie your message to the season. Q4 is packed with attention-grabbing moments – Halloween, Black Friday, and Christmas. Use these as hooks for limited-time offers, free demos, or festive-themed campaigns. A seasonal angle feels timely, grabs attention, and encourages your audience to act quickly.

• Include a strong call to action (CTA) – for example, booking a demo, downloading a guide, or starting a free trial. If it’s relevant, add a little bit of FOMO (Fear Of Missing Out).

If you don’t have your own contact database, you can partner with us to reach the subscribers of our leading property trade publications – such as Estate Agent Today, Letting Agent Today or Landlord Today. Sponsored email campaigns give you access to a highly targeted audience of engaged agents and can be turned around quickly, making them ideal for last-minute marketing pushes.

2. Run a Quick Retargeting Campaign

Not all marketing needs to start from scratch. Retargeting campaigns are an excellent way to capture low-hanging fruit by engaging agents who’ve already visited your website, read your content, or interacted with your social media.

Platforms like Facebook ads and Google Ads make it easy to set up retargeting campaigns within hours. A few tips:

• Keep your message time-sensitive. “Sign up before 31st December to get X” creates urgency and drives clicks.

• Use simple, bold creatives with clear CTAs – there’s no need for complex storytelling here.

• Set a modest daily budget and focus on warm audiences. Even a small spend can deliver measurable results when you’re targeting people who already know your brand.

3. Boost Your Social Presence with Bite-Sized Posts

Consistency on social media helps keep your business front of mind – and Q4 is no time to go quiet. Luckily, short-form posts can be planned and scheduled quickly.

Here’s how to make them count:

• Share quick wins for agents. Tips for closing more sales in Q4, advice on prepping for 2026, or a checklist for hitting year-end targets can all position you as helpful and authoritative.

• Promote your Q4 offer. Pair a strong image or graphic with a clear CTA, and don’t forget to include a link back to a landing page or contact form.

• Engage with trending topics. If industry news breaks (such as legislative updates or housing market data), share your perspective. Timely commentary increases visibility and can attract new followers.

Our dedicated social media team can manage this for you – planning, scheduling, and posting content to keep your brand active and visible, even during your busiest weeks.

4. Activate Low-Cost, High-Impact Opportunities

If you have a small budget left to spend, put it towards highly visible, high-impact campaigns that deliver instant exposure. A few options to consider:

• Sponsored content or advertorials. A single article on a leading trade publication can position your brand as an expert and put you in front of thousands of agents in just a few days.

• Banner takeovers. A short-term banner campaign on industry news sites is a cost-effective way to stay top of mind during Q4.

• Podcasts or guest appearances. Sharing insights on an industry podcast – or launching a short, focused series of your own – can position your brand as an authority, reach new audiences, and nurture prospects already in your pipeline.

Even a modest one-off activation can generate measurable engagement when it’s well targeted and tied to a clear CTA.

5. Don’t Forget to Measure

With limited time left in the year, tracking performance is essential. Monitor open rates, click-throughs, form fills, and demo requests to see what’s working best. This not only helps you optimise your final campaigns but also gives you valuable insight to shape your Q1 2026 marketing strategy.

As you can see, Q4 doesn’t have to be a slow season – and it doesn’t require a huge budget to get results. By focusing on simple, fast-to-execute tactics like targeted email blasts, retargeting ads, quick social posts, and small but strategic activations, you can finish the year on a high note.

Act now to turn interest into leads and set up a strong 2026. Our team can help you plan and run fast, effective campaigns that reach the right agents at the right time.

Contact Lee Dahill today at lee@angelsmedia.co.uk or call 020 8663 4989 to discuss email blasts, social content, sponsored campaigns, and more – and finish the year strong.