Page 5 - Angels Media Social Media Brochure
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Targeting                                                                                                                               Customer Service

                                                                                                                                                                                  With more and more people choosing to air complaints and
                                          Facebook ads are one of the most cost-effective forms of advertising available.
                                          Known for offering highly sophisticated targeting options and demographics which                                                        queries via a company’s social media profile as opposed to

                                          rival the likes of Google. Facebook’s intelligent software can pinpoint people most                                                     the more traditional “Contact Us” form, social media is fast
                                          likely to show an interest in your brand and convert into a customer, meaning you                                                       becoming the future of customer service.
                                          never waste budget on the wrong people.
                                                                                                                                                                                  Make sure you’re not left out of the conversation and use
                                                                                                                                                                                  social media as a platform to showcase excellent customer
                                          You can even retarget people who have visited specific pages on your website but
                                          didn’t complete the desired action e.g. booking a valuation. With some are calling                                                      service – plus, 72% of consumers are likely to recommend

                                          it Electronic Canvassing, (with no print costs and greater targeting) your business                                                     a company to a friend after having a positive social media
                                          can’t afford to be without Facebook ads.                                                                                                encounter.

                                          Beat the Competition                                                                                                                    Company’s Personality

                                          With 80% of Fortune 500 companies active on social media, and SMEs contributing                                                         A website alone just doesn’t cut it. With social media you can

                                          the largest portion of Facebook’s ad revenue, a social media presence has become                                                        show your businesses’ personality and values to the people
                                          the expected standard. 40% of U.K. adults say it’s very or somewhat important that                                                      you really need to be seen by. You can celebrate successes,
                                          companies they purchase from have a strong social media presence. If you’re not                                                         reach out for customer feedback, boost the buzz around your

                                          active on social media, your potential customers will go to one of your competitors                                                     services in the local community, and target new audiences.
                                          who are.                                                                                                                                Not to mention, your customers.

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