Page 6 - Lettings Revolution

efits to the
Landlord:
the three P’s

Benefit 1: Privacy

With conventional agency, tenants are entitled to their landlord’s
contact details. This can have dire consequences in the event
that the tenant becomes difficult, or worse turns rogue. It is hard
to overestimate the stress and heartache that an inexperienced
landlord can suffer in these circumstances. With the Primary
Tenancy™ the agent is the landlord, an experienced professional,
while the client landlord’s contact details remain confidential.

Benefit 2: Protection

With conventional agency, the landlord stands alongside their
managing agent should anything go wrong, even if they have
had nothing to do with the management of the property. With a
Primary Tenancy™, the agent stands in the place of the landlord,
acting as landlord. This does not place any additional obligations
or responsibilities on the managing agent, who is fully responsible
anyway. What it does do though, is remove an innocent landlord
from the firing line if their agent fails to meet their health and
safety obligations.